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Top 20 Profitable Business Ideas With Low Startup Capital In Nigeria 2021

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Small Business Idea with low start-up capital

List of Top Small Business Ideas In Nigeria 2021

In today’s topic on top entrepreneur business ideas on Entorm, we will be looking at the hot and trending best small business ideas you can start will little capital and bag millions of profit from.

While the search for jobs keep increasing on a daily basis as the number of jobs keeps decreasing due to the high increase in population and other factors, there is also an increase in the question of ‘what are best small business ideas and what are the best small business ideas one can start in Nigeria to make a living.

We all know that Our Colleges and universities are graduating Tens and Thousands of students annually to compete and fit into just a few available jobs. Because of this, tens of thousands of people are considering starting a home-based business and other profitable business ideas.

On average, home-based businesses are mostly low-cost startup business ideas and good businesses that anyone can start without having to go through the long process of learning and mastering the deeps roots of the business.

People who have been part of the traditional 9-to-5 workforce and are on the verge of retiring from that life are thinking of what to do next. Well, it’s best advised you to Save for your Retirement to avoid long stories in the future.

The good thing about Starting a small profitable business idea today is that it’s almost within the reach of anyone who wants to take a risk and work hard.

So, let’s move ahead with the list of best businesses to start with little money

List of Top 20 Small Business Ideas with Low Startup Capital

  1. Computer Repair as a small business idea

Before starting a computer repair business, Study the main types of computer hardware and software that system users will want–word processing, photo manipulation software, mail merge, spreadsheet, design, and especially security software. Investigate all the components–monitor types in all their varieties; keyboards, from wired to ergonomic to wireless; mouse types; as well as peripheral components like printers and scanners. Become completely familiar with all the ISPs (internet service providers) available in the market area you plan to cover. Establish yourself as the guru who can meet the needs of the personal computer user, the small business or a larger corporation.

Entrepreneur Platform Help & Verdict on this:

You will need Experience, training or licensing, you will also need to have a good communication skill just to keep your customers as well as referrals. Starting a computer repair from your home will gradually push you into getting an office and within a few years’ time, you will become an incorporated company if you play by the rule. You can contact us for the business plan for computer repair now.

  1. Event Planning as a Small Business Idea

Nigeria is becoming more porous and open to event and show business, the love for event programs, shows, and parties is on the increase and as such you can take advantage of this green sign-waving you into the entertainment world. One of the first things you need to do is visit every potential event location with which you plan to work. Work with the marketing manager to tour each site and learn what is available at each location. Start a database that will allow you to sort venues by varying features–the number of people each site holds if there is equipment available on site, will you need to arrange for rental chairs, sound system, etc. Then when you are beginning to plan an event with a client, you can find out what the key parameters are for the event and easily pull up the three or four sites that meet the basic criteria. And engagement parties, etc. Good luck.

Entrepreneur Platform Help & Verdict on this:

This business has expansion possibilities and it can gradually pull you into becoming a popular celebrity in though you are or not full time into the entertainment industry. You don’t really need any professional skill here, all you need to be a good logician and know what people in a particular area want.

Need more and well-detailed guide on this? Order for the business plan by calling our number +2347037281050.

  1. Computer Training as a Small Business Idea

If you are proficient in both Macintosh and PC, you should offer training in both types of computers. You could probably make a living helping seniors learn how to use the internet and e-mail to keep in touch with their loved ones, who are now commonly spread around the country. Err on the side of caution in this business. People do not want to know all the details about what makes a computer work. If you overload them with information from the beginning by explaining bits, bytes, and megapixels, they will stick to their paper and pencil forever.

Entrepreneur Platform Help & Verdict on this:

You need Experience, training or licensing and good teaching skill and has expansion possibilities.

  1. Photography as a Small Business Idea

Even those on Campus can do this business and make huge profits. This makes photography one of the best small business ideas for students as making money as a photographer can be done in a number of different ways. You can specialize in one area, the most common being weddings. There are niches you can explore for photography: portraits of people and their pets, families, and homes; photographs of holiday events, birthday parties or Christmas cards; the possibilities are endless. A standard Cannon or Nikon Camera sales for about $400-$500 (average of 150000).

Entorm Help & Verdict on this:

You will need Experience, training or licensing. Learn the basic and go pro and watch how clients infiltrate from nowhere to you location.

  1. Website Developer as a Small Business Idea

Many courses exist (many of which, logically, are offered online) where you can learn the language of website creation and can learn about the details, like how to set up shopping cart systems, security concerns, etc. You will, of course, need to learn about each company you design for is not a big deal. What is the atmosphere of the company that you need to reflect in the website design–is it wild and contemporary, meaning brilliant colors and fun graphics? Or will more classic colors like black, navy blue and maroon be more appropriate? One thing good about this one is that you can design any type of website now without having the knowledge of any HTML, CSS, PHP, JAVASCRIPT, etc. All you need to is choose a good CMS platform like WordPress, buy a decent hosting plan for your client and themes will be used to make customization and give your client that look they want to see.

Entrepreneur Platform Help & Verdict on this:

You will need Experience, training, and creativity. You will need a PC or Laptop, an Internet-enabled device or Modem, time, and patience.

  1. Dog Breeder as a Small Business Idea

Pets are phenomenally popular in the U.S. but its gradually getting popular too in Nigeria and I suggest you take advantage of this and make you known with this business practice. While many people are willing to adopt from animal shelters, others are looking for a specific breed. Purebred dogs are more popular than ever and can command large sums of money. Guess you know that buying a dog is very costly, if you don’t know, why not take a tour and check out how much Foreign and Local dogs are sold for one. But becoming a dog breeder is serious business catering to savvy consumers with high expectations of their pet purchases. You will need to establish yourself as a conscientious breeder who cares about the health and welfare of the animals you bring into the world.

Entrepreneur Platform Help & Verdict on this:

You need Experience, training, or licensing. Make sure you segregate the security dogs from the domestic ones to avoid the security dogs from biting people.

  1. Business Plan Service as a Small Business Idea

Take your time to make market research and get the feasibility studies for different business practices. Offer a soup-to-nuts business plan, including market research, the business plan narrative and the financial statements. Plan your fee around the main one that the client will want and offer the others as add-on services. You can give clients an electronic file and allow them to take it from there, or you can keep the business plan on file and offer the service of tweaking it whenever necessary. Have business plan samples to show clients–and make sure to include your own!

Entrepreneur Platform Help & Verdict on this:

It has expansion possibilities and be ready to receive calls from people from different places that you don’t know. Because we also offer this business plan writing services, you could see we have our phone number in this article, asking you to call us if you need our Business Plan.

  1. Interior Decoration as a Small Business Idea

Interior decoration is one of the good and profitable small Businesses with low start-up capital that can propel you into a multi-million Naira entrepreneur if you can get and become very creative with the works of your hands. Market your talents to building contractors. People purchasing new homes can often be overwhelmed with the choices and possibilities in home decorating. Design some questionnaires for each major element and each major room in the house. Find out how the homeowner will use the home–are there children? Pets? Does the woman in the house wear high heels? Do the home’s residents neglect to remove shoes? How will each room be used? Where might task lighting and ambient lighting be most appropriate?

Entrepreneur Platform Help & Verdict on this:

Experience, training, or licensing and helping hands may be needed here. Get up and take a walk and do a market research and marketing yourself and make your money. Don’t forget to come back to here for my own share of the money once it starts coming. Hahaha.

Want a full report on the feasibility study or the business plan for interior decoration? Kindly contact us or call +2347037281050

  1. Jewelry Making as a Small Business Idea

Being Business start-ups with low start-up capital, Jewelry making/production can be a bit Capital intensive if you want to produce as a brand designer but you can start with a very little capital from the comfort of your room, all you have to do is to be very creative with your hand works and keep learning the new trends. There are many different ways of getting into the jewelry business and many different types of materials with which you can work. Working in metal will probably require the most in the way of specific tools. You need to be able to heat the metal to manipulate it, and you need metalworking tools to cut and engrave it. But there are many other materials that you can work with to make jewelry–glass, plastic, beads, feathers, even wood, to name just a few.

Entrepreneur Platform & Verdict on this

Experience, training or licensing, helping hands, and creativity may be needed. As said earlier on, be very creative and your market will grow drastically.

10. Property Management as a Small Business Idea

No wonder why Lawyers are all over this business, but I tell you; you don’t need to be a Barrister in order to go into this business. Your job, in the case of rental units, will be to make sure the property is running smoothly. For seasonal properties, you will most likely spend your management time making sure the property is ready for seasonal visits and well-maintained when no one is around.

If the owners go away for six weeks in the winter, the property manager makes regular checks on the property. You will be the contact number if the security system operator needs to contact someone about a breach of security.

  1. Wedding Planner as a Small Business Idea in Nigeria

Wedding programs are organized every weekend and as such probably don’t have to miss out on this opportunity. You will need to be up-to-date on wedding trends and fads, dress styles, color trends–almost everything under the sun! Offer your customers an ala carte menu of services, from helping pick flowers, the wedding gown and bridesmaid dresses to picking the venue and hiring the caterer.

Before you open your business, shop at all the wedding shops, and even pretend you are a bride-to-be to see what kinds of services the wedding gown shop provides and how they treat potential customers. You need to know every detail of the business to give the accurate impression that you are the go-to person for anyone planning a wedding.

  1. Cleaning Service as a Small Business Idea

Please ooo, don’t be shy here. Because it’s a money-making machine. it’s a Business startup with low start-up capital in the sense that there are many directions you can take this business. If you want to work during hours when no one else does, you can focus on office clients.

You can focus on retail businesses and keep your customers clumped into one or two blocks. Restaurants are in great need of daily thorough cleaning and can be a great source of steady clients. Perhaps you would be more interested in house cleaning. Many times with cleaning services you don’t have to spend lots of money on advertising or marketing because your customers will come by word of mouth.

People are building companies by starting a home Cleaning service business, there is no reason you can’t try this.

  1. Freelance Graphic Designer as a Small Business Idea

This? I know it too well. I’ve been a freelance graphics designer since 2013 and I must tell you it really paying well only if you give and spend quality time to becoming a better and creative designer.

Despite the proliferation of the internet, print media is here to stay for the foreseeable future! Fliers, newsletters, magazines, information sheets, letters, and advertisements are just a few of the types of print media that businesses hire freelancers to create for them.

Websites and online advertising need graphic design services as well. Even if your expertise is only in design, offer the works for potential clients, including the editorial creation and the printing and even mailing of the final piece. You can line up regular freelancers for those parts of the job you can’t do.

Entrepreneur Platform Help & Verdict on this

You will be needing Experience, training, and creative concept her

  1. Hairstylist as a Small Business Idea 2020

Hair-styling is one of the Business start-ups with low start-up capital that you can do today that have the power to gradually make you a millionaire. Hair-styling is a popular business that can be quite lucrative. Generally, a home-based hairstylist business is likely to be started by someone who has already had a cosmetology career and wants a change. If you already have your cosmetology training and license, and loads of experience under your belt working in a hair-styling salon, you probably have a following that will follow you right home without any hesitation.

Entrepreneur Platform Help & Verdict on this

Experience, training, creativity and good customer management may be needed. This business can be started as a freelancer if you don’t have a dime to rent an office. Meanwhile Setting up a small hairdressing saloon will not cost you more than 100,000 and 800,000 for a big saloon.

  1. Herbal Farm Stand as a Small Business Idea

the rate at which herbal products are increasing in its market demand is seriously calling for the attention of the entrepreneurs. Likes of GOKO cleanser, Osa Herbal Mixture, Dr. Aladin, etc. you need to decide whether you will sell your herbs as live plants, picked or cut in bunches, and packed, or dried. If you plan to market to cooks instead of gardeners, you will want to sell your herbs either fresh cut and packed in sealed bags, or dried and sold in baggies. You can also consider a “pick-your-own” arrangement; however, be aware that herbs are more delicate than most P.Y.O products. You may save your garden a lot of strife and your plants a lot of wear and tear if you do the picking.

  1. Body Spa And Massage Therapist as a Small Business Idea 2019

You will want to become certified in massage therapy to be able to effectively market your services. Courses that lead to certification include not only information on human anatomy and physiology and the effects that massage has on both, but also on how to make a business out of the field of massage.

Entrepreneur Platform Help & Verdict on this

You will be needing Experience and the act of professionalism. For a start, you need to have a conducive environment that must be in an environment of the rich who can pay for such services. Maybe as your business grows, you can include an aging park home for the aged people. Those in the European countries are already doing it and its generation thousands of dollars for them monthly.

Must Read: Don’t have money for your Business? Here are ways to raise the money.

  1. Music Lessons

Using Nigeria as a point of contact, in a number of 100 young guys, 10-30 are musicians. That is to tell you that Nigeria is really blessed with the market and has the resources it takes to make a good living producing and teaching people how to go about the music and music career. You want to stick to the instrument(s) you know, but you may be a skilled enough musician to offer lessons on several different instruments, or those in a particular class, e.g., strung or woodwind, Drumming, Piano, etc. You can decide to take on individuals or classes, depending on space and availability of instruments. Public schools are continually reducing their commitment to art and music classes for students, so you can try to work with the public school system to supplement their efforts in those areas. guess you didn’t know this business is among the Business start-ups with low start-up capital? now you know

Entrepreneur Platform Help & Verdict on this

Experience, training, and good teaching skills may be needed. Don’t forget to help the people you are coaching as it will help boost your demand once they turn into celebrities.

  1. Editorial Services as a Small Business Idea

Here are some of the editorial services you can provide from the comfort of your own home:

Copy editing. This is where fact checking takes place, and where grammatical, stylistic, and typographical errors are caught.

Proofreading. This is the last stop for a “finished” piece. The proofreader makes sure the copy editing changes have been properly made and no new errors are created in the process.

Indexing. There are indexing courses available and you can get indexing software.

Developmental editing. A developmental editor works with a manuscript on big-picture things like organization and content issues.

Book doctoring. This is an editorial service provided for manuscripts written by experts. They create a manuscript as best they can and then a book doctor puts it into publishable shape.

Ghost Writing. As a ghostwriter you actually do the research and write the book and someone Else’s name is attached as the author.

Copywriting Also known as business writing is writing that promotes a product or a service.

Book writing. Do you have expertise in something professional, such as accounting or interior decorating? Or personally, like knitting? Why not write a book about it?

Magazine article writing. Magazines and newspapers are a great way to get your writing published before tackling the daunting task of writing a whole book.

Web page content provider. Providing content for a web site is a good way to make some money writing.

Entrepreneur Platform Help & Verdict on this

This Business Has expansion possibilities and you really need to sit down and work.

  1. Car Wash as a Small Business Idea 2019

This business is good if you can set it up in a strategic location in a big town and cities where there are a good number of cars. It can at the same time be done both as a small enterprise and as a big enterprise. A car is being washed at the price of 500-1500 depending.

  1. Christmas Tree Sales as a Small Business Idea

I guess Christmas is fast approaching and this business is becoming a hot cake. It’s a seasonal business with high returns. If you want to start a Christmas tree farm, you need to plan ahead. It takes approximately seven years for a Balsam fir–perhaps the most traditional Christmas tree–to grow from a small sapling to a 5- to 6-foot tree. Selling your trees yourself is the best option. Consumers come to the property, pick the one they want, and you harvest it for them. The other option is to buy your trees from a wholesaler and sell them either in your yard or in a vacant lot that you rent from Thanksgiving to Christmas. If you like this business but you don’t have time for it, why not go for the artificial ones that are even more available in the Nigerian market.

How do you like this work on 20 Business start-ups with low start-up capital and its strength and how to go about it? Share on all the social networks and don’t forget to drop your comments below.

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Hope this article helps you find the next small business ideas that will help you make your next million-dollar move is well innovated.

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6 Tips for Small Businesses Before Making a Business Partnership

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The next line of action an entrepreneur especially someone running a small business considers to boost his/her business is partnership. This is because the main goal of every business is to make money and business partnership can offer a great deal of that.

Starting a business gives the business owner the power to choose the people he/she is willing to work with. Making the right business partnership decisions has the potential of escalating the profits and scope of a business almost overnight. However, partnering with individuals, brands or companies without the proper guide or information do not guarantee 100% profit.

There are things you should take into consideration before you go into business partnership (s). These things can make or break your business hence it is important to take note of them ahead of time.

I implore you to take your time and consider the points I am about to share with you if you truly value your business and intend to maximize your business partnership(s) and get full returns on your investment.

Useful Tips Small Businesses Should Consider Before Going Into A Business Partnership

  1. Be Clears With Your Motive(s).

When you are starting a business partnership, it is important that you have thorough understanding of your reasons for going into the business.

You should clearly define your motivation for the business venture which is to say what you hope to get out of the relationship. There should be a clear reason behind your quest for business partnership instead of running the business alone. Is it to increase your business’ income, to add more value to your products or to reach out to a greater audience?

You must have a firm reason behind your need for business partnership and why it is necessary. Be clear about your motivations or intention behind the partnership and make it clear to your prospective business partner. This will help to steer your small business partnership in the same direction.

  1. Choose A Partner With Complementary Skills.

You can’t have a partner that has the same strength as you. You have to double the power of your startup team right off the bat. For example, a shy tech expert who wants to start an Internet business would do well to find a partner with sales, marketing, and people skills. This way, both partners can focus on doing what they enjoy and are good at. So, partner someone, a company or a group with skills that are complementary to yours.

business partnership

Business partners dialogue how to move the business forward.

  1. Discuss the Long-Term Vision of the Business With Your Partner.

You have found a complementary partner, what next? Strategic business partnerships are in many ways like a marriage, and both parties must be committed to the growth and long-term development if it’s going to work. From the onset of the partnership, express your expectations and sign contracts with one another so that trust is established.

  1. Define The Job Roles Of Each Partner.

Having strategized and established a vision for the business, you proceed to discuss roles differentiations between you and your business partner(s). That is, what roles will each partner play? This is a keen move to eliminate any confusion on what each partner’s duties will be.

A business partnership is bound to fall apart soon after it is formed when one partner believes the other should be performing certain tasks other than the ones he or she is performing.

To avoid this confusion, prepare a written document with your partner stating the roles each individual plays so it can always be referred to when the need arises.

  1. Devise A Way to Measure Each Partner’s Contributions.

There will be times when partnerships experience stress and at that time one party may be tempted to assume that the other party is not pulling in the much-needed weight. To avoid mounting resentment, define clear and objective performance indicators from the beginning to measure each of your contributions to the business’s success. This way, if one or the other of you fails to meet up with his/her end, you can have a level-headed conversation based on facts instead of feelings and thoughts.

  1. Make Provision For The Demise/Exit of a Partner.

What happens if one partner is deceased or wants to leave the partnership? To manage these situations you need a buy/sell agreement document.  This establishes a method by which the partnership interest can be valued and the interest purchased either by the partnership or individual partners. In addition, it will do you extremely good to develop an exit strategy. Like a prenuptial agreement, an exit strategy should clarify what will happen to the business’s real and intellectual properties should the partnership come to dissolution.

Conclusion

Great businesses are founded on great partnerships. But great businesses can also be destroyed by bad partnerships. Small business partnerships can be harmonious, mutually beneficial relationships that help propel a business forward. You should endeavor to choose a business partner just as carefully as you’d choose a romantic partner. This could be someone you spend the rest of your life working with, so don’t go into it loosely.

Have you analyzed these tips? If you have carefully done that, you can finally say “I do” to that business partnership and go ahead to execute it.

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4 Reasons Why Your Website Is Not Making Money In Nigeria

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With the increase in online transactions in Nigeria today and increased internet coverage and usage, it is expected that the average website in Nigeria should make a sizeable amount of money daily.

However, this is not so.

Most websites these days still operate like traditional offline businesses with a beggary look and operation. Rather than serve as a cash-spitting machine for the owners, most websites in Nigeria take more money from the business than they give. This makes it appear like owning and operating a website in Nigeria is unprofitable and mediocre endeavor. It is not supposed to be this way.

If you are an entrepreneur in Nigeria with a website which is not making money or as much money as it should, this article is for you. Read this to the end to find out the 4 reasons why your website is not making money in Nigeria and how to fix it.

The 4 Key Reasons Why Your Website Is Not Making Money in Nigeria as It Should and How to Reverse This

1.     Your Homepage is Not Friendly, Lacks Call-To-Action (CTA) Features

The reason why most websites don’t make sales (as much as they should) is the lack of an attractive, enticing, welcoming, and customer-friendly homepage. If your website cannot ignite a visitors interest to do business with you (on the first, second or third visit), don’t expect to make (much) sales from it. Your website can bring you money if you can influence your visitors buying decisions as soon as they land on your website.

Even if visitors to your site don’t buy on the first visit, at least your homepage should have an offer (i.e. a lead magnet) to wet their appetite and convert them into subscribers who may likely buy in the future. This is how most smart businesses make money from their websites. If your website is not designed this way, the chances of you making money from it are very slim.

To fix this, kindly redesign your homepage with clear Call-To-Action (CTA) button or form with an offer to collect visitors information for (email) marketing and re-marketing. Doing these will greatly improve sales and income from your website in a short time.

Why Your Website Is Not Making Money

Why Your Website Is Not Making Money and How to Reverse This

2.     You Are Not Selling Anything!

Damn it! How can you expect money from your website when there is nothing on it for someone to buy? When it is not clear that you are selling, how and why do you want people to give you money? When you are not selling anything on your website, it suggests that you don’t need money and people won’t force money on you.

So, if you need money from your website, sell something on it. In fact, sell things! You don’t have to create everything you sell. You can sell other people’s products and earn commissions ding so if your product is not yet ready. This is called affiliate marketing. You may incorporate an ecommerce section on your website to sell a physical or electronically deliverable product (related to) on your niche.

3.     You Are Promoting Too Many Things Too Soon

A website may be well-designed but lacks an orderly sales sequence. This will leave visitors to your website confused and overwhelmed. You can’t expect a new visitor to your website to buy all your products at once on one page, in one day.

Who does that?!

This is the bad marketing practice. Doing this makes the visitor a victim of offers’ overload and he/she may leave angrily without making a purchase.

Rather than commit this marketing felony on your website, place single and unique outstanding Call-To-Action messages on your website pages. This will help your visitors to make a quick buying decision.

4.     You Are Selling Features Not Solutions (Benefits)

An entrepreneur’s primary responsibility is to sell benefits not features. However, many websites waste too much time on preaching about the features of their products and pay little to no time talking of the benefits.

That’s stupidity!

No one wants to buy your shiny shoes because it’s shiny without solving a peculiar need. But anyone will buy your shiny shoes if he/she perceives the benefits it has compared to other shoes.

So, sell solutions not features; let the visitor know why he/she should buy what you sell and why that should be done immediately. You may include urgency in your sales’ copies to incentivize your prospects to take prompt action. Beside doing so in writing, you may go a step further to place a timer on the offer’s page to boost urgency in the prospect.

That’s how smart website owners make money from their websites.

So…

The question now is, “are you smart enough to take your piece of the cake from the market?”

Or, are you still doing things the old-fashioned way and expect your website to make sales without positioning it to do so?

The reason why your website is not making money as it should is because you have been doing so many things wrongly with or without you knowing it.

Now you know; the ball is in your court. Go back and apply the pieces of advice I just shared with you in this article to your website and watch it make you money in a matter of days.

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4 Reasons To Use Email Marketing in Nigeria for Your Business

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Are you a business owner in Nigeria looking for an effective and low-cost means of communicating with your customers and clientele? Try Email Marketing! Email Marketing in Nigeria can allow you to sell your product or service to your customers through direct marketing.

Also, with Email Marketing you can inform or remind your prospects (i.e. subscriber) of the availably of a (new) stock. The main advantage of Email marketing over other forms of marketing like social media marketing is that it drives sales without having to spending so much after the initial setup fees and maintenance fees.

To profit from Email Marketing in Nigeria, you need to first of all build an email list of your customers. This will help you gain your customer’s unique information – what they like to buy, how often they buy, when they like to buy and how likely they are to buy what you have.

Besides, with proper email marketing, you can gain information on your customer’s purchasing strength, their demographic information, tastes and dislikes. You will use this information to sell to your customers whenever there is the need to do so.

This article explains in detail the reasons for using Email Marketing in Nigeria.

Email Marketing in Nigeria

Email Marketing in Nigeria for for Business Growth

Why You Need Email Marketing in Nigeria for your Business

1.     Email Marketing Can Help You To Identify Your Customers Or Prospects Unique Needs

With an email list of your customers, you can determine your customer’s preferences and specific by sending them an email requesting for feedback. Based on the feedback, you can know if the product you have in mind to sell will actually sell. Email marketing is an information providing tool that decides the success or failure of your next product. The beautiful part is that you do this at almost no advertising cost to you besides the initial and recurring maintenance fees.

2.     Having An Email List Reduces The Cost Of Your Marketing And Business Operation

I have mentioned twice in this article that email marketing is comparatively cheaper than other forms of marketing like digital marketing. This is because it is true. Besides, it is always available to you to use compared with hiring an employee or office assistant to run your marketing.

While an employee will fall sick, need a break for holidays, demand employee bonus or insurance, Email marketing does not. It is always there for you at no additional avoidable expenses. So, if you are looking for a way to reduce your cost of marketing and do away with some of the troubles of human labour, try Email marketing.

3.     You Can Sell/Rent Your Email List

Leave your local business for a moment and think global. Do you know that individuals and big corporations are currently looking for businesses with harvestable PDI (public domain information to work with? Yes, this is true. Email marketing is one of the most-sought after PDI tools. If you have a list of thousands or millions of targeted buyers on a given niche which investors are willing to buy, you can sell (or rent) this and make huge profits doing so.

4.     Email Marketing Can Give You International Connections.

You can connect with multinationals and internationals globally and expand your business reach seamlessly. Multinationals are looking for effective email lists to source domain information about customers whenever they are entering a new business terrain. They are always glad to connect and pay a juicy sum to whoever has a promising email list. The question is, will that be you?

5.     Effective Email Marketing Can Help You to Make Quality Business Decision Quickly

Why I say it helps you to make the best decision on time is that with your email list you can get buyer’s feedback and leverage this anytime of the day. This is a follow-up to what the first point I mentioned which discussed the customer information acquisition aspect of email marketing. This one discusses one of the key benefits which is the ability to make quick business decisions based on the information you gathered from your customers in your list.

Knowing what informs your (potential) customer’s choices and why they purchase more of a particular product is vital to a business’s growth. But that’s not the best part. The best part is having this information almost immediately to make the best decision quickly!

Growth in business is a function of quality, timely decisions. The more quality decisions a business makes and on time, the more it is likely to experience tremendous growth. This is made possible by email marketing.

Some of the outcomes of prompt business decisions which email marketing in Nigeria can give you are:

  1. Improvement in your business’s overall manufacturing strategy
  2. Improvement in the production capacity (input and output) of your business.
  3. Reduction of your business’s turnover time.
  4. Determination of a better profitability margin for your business.
  5. The use of better machinery, tools, advertorial, etc. in your business

Conclusion

Email marketing in Nigeria has many benefits and this article has explained them. If you want to give and gain more from your customers and prospects, then go for Email marketing. It always helps. Yes, it does.

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